引用本文:孙嘉伟,郑刚强,刘览宇.数字化产品用户体验设计研究热点与发展趋势分析[J].包装工程,2025,46(8):74-89.
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数字化产品用户体验设计研究热点与发展趋势分析
孙嘉伟,郑刚强,刘览宇
武汉理工大学,武汉 430070
摘要:
目的 从文献计量可视化的角度,分析国内外数字化产品用户体验设计的全局特征,探究其研究热点与发展趋势,明确我国相关研究的发展方向。方法 检索CNKI与Web of Science数据库中与数字化产品用户体验设计相关的文献数据,综合运用Citespace与VOSviewer可视化软件,结合文献研究法,从历年发文量、发文机构分布、作者协同关系、
关键词:  数字化产品  用户体验设计  文献计量  可视化分析
DOI:10.19554/j.cnki.1001-3563.2025.08.007
分类号:
基金项目:2020年度国家社会科学基金艺术学项目(20BG130)
Research Hot Spots and Development Trends of Digital Product User Experience Design
SUN Jiawei, ZHENG Gangqiang, LIU Lanyu
(Wuhan University of Technology, Wuhan 430070, China)
Abstract:
The work aims to analyze the overall characteristics of domestic and foreign digital product user experience design from the perspective of bibliometric visualization, explore its research hot spots and development trends, and clarify the development direction of related research in China. Literature data related to digital product user experience design in CNKI and Web of Science databases were retrieved. Citespace and VOSviewer visualization software were used comprehensively in combination with literature research methods to analyze the number of publications over the years, distribution of publishing institutions, author collaboration relationships, and Keywordclustering. In addition, data visualization and comparative analysis were also conducted on domestic and foreign literature to sort out the development trend of relevant research, and look forward to future research directions based on national strategies. The domestic research process on user experience design of digital products is divided into three stages:initial stage, development stage and stable stage. Research hot spots are user experience design methods, interaction and experience design, digital product design, digital product classification, service and experience. The research focus on method application and theoretical exploration. The foreign research process in related fields is divided into three stages:the initial stage, the climbing stage and the mature stage. The research hot spots are user feedback, cutting-edge technology, emotion, digital health, and digital technology. The research focuses on technology integration and experimental evaluation. From the perspective of national strategy, it can be concluded that digital economy, digital society, digital government, and digital ecology are the key research directions for the user experience design of digital products in China in the future.
Key words:  of "Digital Economy 2000"[J]. Global Outlook on Technology Economy, 2000(10):46-47.

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